Web Lead Follow-Up for Automotive Dealerships

What happens to a lead when it arrives

Every lead follows the same documented sequence, so the outcome does not depend on who is on the floor that day.

• Immediate first response by phone, text and email while the customer is still shopping.
• Qualification: vehicle of interest, timeline, trade, financing situation and preferred contact method.
• A multi-touch cadence over the following weeks — not two calls and a status change.
• An appointment booked into your calendar, confirmed and reminded before the visit.
• Clean CRM notes and correct statuses so your managers can trust the funnel report.

Sources we handle

We work the full mix, including the sources that usually get the least attention: marketplace inquiries, OEM lead feeds, credit applications, chat transcripts and after-hours submissions.

Coverage when your store is closed

Leads submitted at night and on weekends are the ones most likely to go cold. Human coverage during extended hours, combined with AI voice and messaging agents outside them, means the customer gets a real first response instead of an autoresponder.